Walmart’s Coupon Policy 2012

Jun 16 2010
Posted by deidre 92 Comments
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Walmart’s Coupon Policy:

Coupon shopping at Walmart can be a drag as the store associates often don’t know the rules.  Make sure you know them and can negotiate with un-informed cashiers – remember to stay nice and calm for best results! Here’s an online copy of Walmart’s Coupon Policy (updated June 2011); you might want to print it out and carry it with you!

Here’s my favorite change: Coupons may exceed the price of the item. Change may be given or applied toward the cost of the basket purchase.

Here’s what Wal-mart WILL accept:

  • Manufacturer’s coupons
  • Printed at Home coupons (internet or IP coupons)- WILL NOT accept printed at home coupons for items that require no purchase (“free” item coupons). Buy 1, get 1 free coupons require a purchase so these are valid.  Coupons MUST be legible, have “manufacturer’s coupon” written on it, have a valid remit address for the manufacturer, valid expiration date and a bar code that is scannable.
  • Competitor’s coupons that feature a SPECIFIC ITEM FOR A SPECIFIC PRICE. For example, a coupon that says: Kelloggs Cornflakes $2.99.  This is like price matching from a competitor’s ad.  They WILL NOT accept any other store coupons that say, for example: $.50/1 Tide or 50% off Tide.
  • Printed at our competitors’ registers for dollar/cents off on a specific itemCompetitor’s “Check Out Coupons” or  catalinas. They MUST be legible, have “manufacturer’s coupon” written on them with specific requirements, a valid remit address for the manufacturer on them, a valid expiration date and a scannable bar code.  Must have “Manufacturer Coupon” with specific item requirements printed on them. They wil no longer accept Catalina’s that read, for example: “Save $5.00 Off Your Next Purchase”. It has to read $$ off or Cents Off. For example: “Save $1.00 Off Jello Brand Pudding” Thanks, Melissa!
  • Soft drink container caps

Wal-mart WILL NOT accept:

  • Print at home internet coupons that require no purchase. (aka free product coupons)
  • Other competitors store coupons for dollar or cents off a product, percent off a product, buy 1 get 1 free, or double-triple off. To make this clear NO Store coupons from other places will be accepted unless they are for a specific item at a specific price. For example: you have a coupon for Tide liquid detergent and the coupon states it is to be sold for $5.99. Wal-mart will then take the coupon and sell you the Tide for $5.99.

Wal-mart Guidelines and Limitations:

    Limit 1 coupon per item

  • Coupons must have an expiration date and be used prior to expiration
  • Coupons MAY EXCEED THE PRICE OF THE ITEM. Change may be given or applied towards the cost of the basket purchase.
  • We only accept coupons for the merchandise we sell.
  • Coupons must be presented at the time of purchase.
  • We accept the following with Customer Service Supervisor or Management approval:
  • 40 or more coupons
  • Any coupon over $20.00
  • $50.00 or more in coupons in a single transaction

You may want to print the Walmart ad above and keep it in your coupon binder – proving that Walmart takes competitor’s store coupons!

View Walmart’s coupon policy on their site.  View Walmart’s price match policy.

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  • Shar

    I printed this off to keep in my coupon file. I did the same thing for Walgreens and it has come in handy several times!

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  • Nicole

    Do not like my walmart not coupon friendly

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  • vodreaux

    Here is a suggestion for everyone:

    Since Walmart has updated the coupon policy, I encourage everyone to Email, Fax and even call Walmart CEO on complimenting the change on policy. Also, please share your horrible experience with Michael Duke. Ask him for his advice on making your future shopping experience smooth as possible avoiding past experience of you and others. Lastly, share this thread, other thread and blogs.

    CEO of Walmart
    michael.duke@wal-mart.com
    479-273-4229

    Corporate contact info:
    702 Southwest 8th Street
    Bentonville, AR 72716
    United States – Map
    +1-479-2734000 (Phone)
    +1-479-2734053 (Fax)

  • Jadie

    does this mean they will match walgreens RR as they have Manufacturer cpn on top?

    • deidre

      I have heard that it does mean that! of course, with Walmart most employees don’t know their own policy

      • MJ

        and whose fault do you think that is the employee or the employer????

    • Jen

      Jadie, they will not accept Walgreen’s RR. They did for like, a week… but they revised the policy. The will accept catalina coupons (like RR) for an amount off a certain product (ie. $2 off Hefty garbage bags), but not off your next purchase or basket. RR say manuf coupon but say “off your next purchase.” They won’t take them, unfortunately.

    • Marty

      Well I guess the employees at my Walmart don’t know the new policy because I used a Walgreens $10 Off Your Next Purchase RR this weekend and they accepted it with no problem.

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  • Diane

    I really like that their policy states that you can get overage – I can’t tell you how many times they have just adjusted the price of the product i was buying so I didn’t get overage.

    Im also glad they take catalinas from other stores! I always end up with a TON of them and was never sure if other stores would accept them even though it did say Manufacturers Coupon on it

    • mary neal

      yeah, i work there and a lot of times when i have coupon overages they used to say I couldn’t get the change back. glad to know we can.

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  • mary neal

    HI. I work at walmart and you are right, a lot of the cashiers don’t know the policy. another thing you may want to mention, while we ( walmart ) price match competitors ads, we don’t match walmart.com pricing. I don’t know the reason, and think it is kind of weird. But we do have a lot of angry customers that want to purchase items insore but found it cheaper on walmart.com, and we cant give it to them. Also as for coupons over .40 cents, we don’t always need management approval. it is only if it goes beyond a certain amount ( I believe the 50 dollars you mentioned). However the policy might state that they need approval. But for example if you have a coupon for .40 off one yogurt we do not need a manager to approve that lone coupon.
    Thanks for posting this. And yes i do think it is a good idea to keep the competitor policy on you, simply because some cashiers don’t know we price match everywhere( except the percentage off and gimmicks ). Also the customer does not need an ad, as it is the stores responsibility to have the ad on them. the only time we are supposed to question a competitor price is if someone, for example, say that the tv they are buying is $200 cheaper another place. and that is simply because it is a high ticket item. but if you say Kroger has Yoplait yogurt 10cents less than us, we have to give you that price weather you have an ad or not:)

    • Christina

      Oh its not 40 cents its 40 coupons. So like I (the customer) have 40 coupons but its not over 50 bucks the computer will still prompt a manager to come over.

    • Amber

      Thank You! I love hearing about the policy from someone on the “other side”. I do my best to make sure I am completely organized BEFORE I get in line, so that I am not making your job miserable or worse. It seems you are one of the few that would appreciate it. Thanks for telling us YOUR POINT OF VIEW, we needed to know the other side. Hope that all of the customers you help know and compliment you for a job well done.

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  • Erin

    I have a competitors coupon that is for 64oz Sunny D .99 cents Limit 4. Thoe policy states 1 coupon per item. Dumb question, but does that mean despite the Limit 4
    That I can only buy 1 Sunny D for the coupon price???

    • Marty

      Erin, I believe it means you can only use one coupon per each Sunny D that you purchase up to a limit 4. In other words, you can’t use two different coupons on one item.

  • Rebecca Shockley

    The only way usually to get courteous service is to “remember to stay nice and calm for best results! ”
    I’m a true believer of this!

  • Rebecca Shockley

    Some Walmarts in Mn will price match Walmart.com, though you are right Mary, the majority will not. My son wanted a Ipod touch that he saw on Walmart.com, and luckily the Walmart we went to price matched for us. Thanks for the info!

  • Michelle R

    I just wanted to thank you for all that you do Deidre, I love your sight! I’m not a huge Walmart shopper, but I went with a friend yesterday, and had a bunch of the $5 Similac coupons to get the overage…the cashier was not familiar at ALL with the updated policy, and her supervisor wasn’t either! However, the sup went to the assistant manager, and eventually came back with the answer that yes they do overage now, and she apologized for not knowing the new policy. I was there a while, but very patient, and I got really lucky with a super-nice cashier! (not always the usual there from what I’ve heard!!) The sup ended up being really nice and helpful as well. I ended up getting everything I needed, and at the prices I expected. I did that Walmart survey online, and gave a shining report on the awesome cashier!!

  • Tami H.

    I have a question regarding Walmart’s price match policy. Does the ad that you are price matching to, for example aldi’s, have to give the brand name of the product? For example, I went in today to buy fresh fruit and tried to price match Walmart’s fruit price to other competitors in the area (Aldi’s, Cashwise and Coborns). I bought mangos, blueberries, cherries and nectarines that were cheaper elsewhere, thinking I could price match them. But, I was told that since the ads do not give the brand name of the produce (i.e. Rainier cherries, sunnyridge blueberries, marathon mangoes, etc.) I couldn’t price match them. Do you know if this is true? I couldn’t find it in the Walmart price match policy. The policy says, “Items purchased must be identical to the ad (size, quantity, brand, flavor, color, etc)” and “For fresh produce and meat items when the price is offered in the same unit type (lb for lb, each for each)”. It doesn’t say anywhere on the policy that the brands have to match, it just says that the item purchased must be identical to the ad.

    • deidre

      they should have price matched those

      • Tami H.

        Thanks for the reply. I’ll have to bring the price match policy into the store with me the next I go.

        • Need A Nap2

          I’ve found it depends on the cashier. Like last week I matched eggs from K-Mart no problem but previously when I tried to match Wal-Mart milk with milk advertised at CVS (Dean’s) they wouldn’t match it. I said fine, I’d just go to CVS then, but that was before the newest coupon policy. I think you could ask for a manager next time or try to find a friendly cashier.

          • Tami H

            I agree, it totally depends on the cashier. The problem was that the cashier asked the manager and the manager said it had to be the exact same brand, which according to the Walmart policy is not true for produce. So, I went prepared this time to price match produce with Aldi’s current ad, had the Aldi’s ad with me and the Walmart ad price match policy, went to a different cashier and had no problem. He said sure you want Aldi’s price, no problem. Didn’t even have to pull out the Walmart price match policy, but was glad that I brought it in with this time. Might have to remember the different cashier and continue to go to the same one :)

  • Mike

    I shop at the Walmart Grocery side, but not really any other department. The reason is have you compared Walmarts’ name brand clothing (ie: Levi’s) to the same clothing carried by other retailers? There is a reason for this, and other items in the store…

    It comes out as a double edged sword. We want things cheaper, and Walmart delivers, but at what cost?

  • Stacy

    “Wal-mart will NOT accept – Other competitors store coupons for dollar or cents off a product, percent off a product, buy 1 get 1 free, or double-triple off.”

    Does this mean they will no longer accept Albertson’s doublers?

  • Cathy

    I have a question about coupons that will say, for example, “good for one bottle of ketchup”, up to $2.99 and has a blank for the amount to be written in by the cashier. I don’t see why, if the product costs less, they don’t just give the customer the credit for the whole amount, since they would have paid it if the product had costed that much anyway.

    • Lisa Bowman

      Cathy, 2 mft co’s just sent me 3 coupons for free shampoo and/or condition. on the coupon it ‘said’, FREE up to $3.99 or whatever it said..so i bought some that was a little bit over and i paid the difference. the cashier wrote in the amt. we had no problem..thank God, cause ‘every time’ i go in there, there always has to be a problem and ‘every time’ their policy changes day by day depending who’s working. call the mgr, get their name before you go so there will ‘will be no problem..good luck

  • Pamela

    The walmart in Canton Ohio said that if the coupon don’t scan they will not put it in so I couldn’t get alot of my stuff i was there for so i just didn’t get smart or lose my cool i just said take the items off if i can’t use my coupons i don’t want the items them. So my question is why would they say that if most coupons don’t scan anyway?

  • brianna

    I just went to walmart and was going to use some printable manufacture coupons. The cashier said under the new coupon policy they will only take the printable coupons if it has the VERI-FI word on it. Has anyone else been told this or had trouble with coupons that didn’t have that printed on them?

    • Tina

      I’ve been to Walmart twice this week, used my printed out coupons and they said nothing.

  • brianna

    Oh and she said the coupon policy changed 3 weeks ago so this is a new rule

  • courtney

    this is helping me alot and i just wanted to say that the printable coupons dont have to be scannable or at least here in wy. they just take off wat it says for me.

  • Beginner

    Just wondering if anyone knows if Wal-Mart matches a competitors price after the stores rewards bucks have been given…example: Colgate toothpaste $2.99…$2.00 +ups rewards…making the toothpaste .99…Does Wal-Mart match the price of .99?

    • Christine

      Did you ever get an answer to this? I would like to know also.

  • Whitney

    I went to walmart a few weeks back and had 2 aussie products and 2 coupons that said for one product, I think the limit was 4, and the cashier said I couldn’t use 2 of the same coupon for 2 products, is that true? I don’t see it in the policy but I guess they could be different for my local walmart. I guess I just want to know if I can use say 4 like coupons for 4 items or anything like that. I am very new to couponing.

  • Cathy Allen

    I was told that all Walmart stores are going to be doubling coupon’s soon.
    Does anyone know if there is any truth to this?

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  • Char

    Just to clarify….Walgreens has a Walgreens Store coupon that says Chicken of the Sea Canned Salmon 1.99 limit 3. Does this mean I can take it to Walmart and get 3 cans of salmon for 1.99? K-mart store coupon has 2.00 off Cottonelle Toilet paper. Will Walmart take 2.00 off Cottonelle paper?

    • deidre

      They will take the Walgreens one but not the Kmart one

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  • Jennifer

    I am wondering about the whole B1G1 coupon thing. I know that it states 1 coupon per item. When using a B1G1 coupon does that coupon apply to the free item or am I able to use say a $1 off coupon for the first one? My Walmart really needs to be put through training and quit being coupon Nazi’s.

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  • JERRY ANN

    went to walmart and now even though my coupon said 3.00 off 2 aveno any product!!! per purchace i had 4 coupons they would not let me get all four at the same time i had to do 4 transactions

  • Chrissy

    I have been told, on three occasions now, that walmart will not accept more than one printed like coupon per transaction. For example, if I print two coupons for $1/1 kotex regular tampon 18ct or larger, Walmart will only accept one of the coupons per transaction. I had the coupon policy printed where it says ABSOLUTELY NOTHING about this new rule, yet they would not honor both of my coupons. I had to split up my transactions to be able to use them. And of course, after I did that, people behind me in line were extra crappy to me and so was the cashier, on all three occasions. They claimed that the manufacturer of the coupon will not reimburse them if both coupons are used in one transaction. Hmmm. Sounds fishy to me. So now besides dealing with my walmart purposely not stocking items that are free with coupons (like the shick razors), they now make it so difficult and frustrating to use coupons at all. They treat you like a freakin criminal. I’m so sick of Walmart, I could just scream. And now of course, the “you don’t even need the competitor’s add to price match bogus Walmart PROMISE,” is a huge hassle too. My Walmart WILL NOT price match any “non-food” item without the add. And of course even though I have the printed policy, they claim that it’s not up-to-date. (and you can clearly see that I printed it from their website) It’s funny to me that they give people a huge run-around about coupons. Seems to me like they don’t want to hassle with it so they are trying to deter people from using them. No matter if I have 3 items or 30 items, checkout takes at least always 25 minutes because the cashier gets crappy with me over coupons and has to call a manager. Sometimes I don’t have that kind of time. But, I do waste Walmart’s time any chance I get just because of the poor customer service I get and the way they treat me. I don’t clear shelves or “stock up” on items. I just try to save $ on things I need. It’s sad people are treated like criminals because they try to save money. I am so disgusted with Walmart and with how I’m treated because I use coupons.

  • Chrissy

    I was told that even though the bar codes are different, the coupons were considered the same coupon. So I can use identical coupons from my local paper but not from what I printed off the computer??? IDIOTS! And the printed coupons are manufacturers coupons if I wasn’t clear about that before.

  • carla

    i printed off 2 coupon from coupons .com they wont let me use both only 1 .. they are maken their own r ules or what..said they cant get paid for it..

  • Ashley

    I had a cheque for $10 off Similac baby formulas and a $5 coupon off Similac Ready-to-use formula and was able to use both. Because I had 2 cheques and 2 coupons, I was able to get two cases of Similac ready-to-use formulas. :)

  • Kylie

    Online on their coupon policy it specifies “no duplicates” could you explain this for me?
    Do they mean you cant use multiple coupons in a transaction?

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